Lead Manager

Dealerholdings | Importers | OEMs

The integrated platform for repair lead handling

Conversion | Cooperation | Insight

Visual-Lead-Manager-V2

Powerful features, designed to make your life easier

High Conversion

Maximise repair lead conversion by capturing every lead and directing them into your network

Improved Cooperation

Enable dealers and body shops to work seamlessly together on one single platform

Branded Customer Journeys

Offer customers a consistent, recognisable experience across all channels and touchpoints

Automated Processes

Reduce manual work with smart, automated workflows

Actionable Insights

Monitor channel performance and lead conversion in real time, and use data to improve your process

Solution modules

Online Repair Intake (LM)-1

Online Repair Intake

Collect all relevant damage information right at the start of the process with a digital, branded first notice of loss.

Fully digital, branded intake
Consistent data collection across all channels
Less manual work for employees

Repair Routing Engine (LM)-1

Repair Routing Engine

Ensure every lead is directed to the right dealer and body shop automatically.

Business rules steer leads to the best match
Balanced workload across repairers
No leads slipping through the cracks

Dealer Environment (LM)-1

Dealer Environment

Give dealers a dedicated workspace with full visibility of damage data, tasks, and customer updates.

Central overview of all leads
Dealer-specific tasks and actions
Automatic customer updates

Body Shop Environment (LM)-1

Body Shop Environment

Provide body shops with complete case files and clear actions, reducing manual communication and delays.

Complete damage files
Role-specific tasks for efficient repair handling
Integrated communication with dealers and customers

Insights (LM)-1

Insights

Monitor lead conversion and performance in real time, and use data to optimise processes.

Real-time dashboards
Compare performance across channels
Actionable data to boost conversion

Steer Damages Efficiently with Business Rules

The Distribution Engine enables automated damage routing to the ideal body shop through configurable business rules. Easily set criteria, ensure only qualified shops receive cases, and optimize repair costs by selecting top-performing options.

test freeform RM
We are adding all of our different channels to the Openclaims platform, step by step. This is our method to uniform processes and enables us to direct every damage to the right body shop.
Guus Baris
Damage Repair Director - Hedin Automotive Netherlands

Frequently Asked Questions

How does Lead Manager help increase repair lead conversion?

Lead Manager brings all your channels together — dealership and OEM websites, driver apps, captive platforms, third-party providers, eCall, etc. — into one seamless digital workflow. Every lead flows directly to your certified repairers, reducing leakage and maximising the share of damage handled within your network.

 

Is the intake customisable to our workflow and branding?

Absolutely. The intake is fully configurable — you decide the questions, the logic, and the sequence to fit your workflow. It is styled in your own look and feel, so customers experience a consistent, recognisable journey from start to finish.

What information can be collected during intake?

The intake captures everything needed right from the start — photos, documents, and structured answers. Customers can also complete digital signing, such as rental agreements, cutting paperwork and keeping the process fully compliant.

How are repair leads routed to the right dealer or body shop?

Our Smart Routing Engine automatically directs leads to the most suitable dealer and body shop, based on business rules set by you (e.g., location, availability, etc.). 

Can Lead Manager integrate with our back-office systems?

Yes. Lead Manager plugs straight into your existing processes and tools, such as marketing databases or CRM systems. Customer and vehicle data is automatically enriched, and follow-up actions appear directly in your back office for smooth, timely handling.

What kind of insights are available?

Lead Manager gives you real-time dashboards on channel performance, lead conversion, and customer satisfaction (for example through NPS reviews). These insights make it easy to spot improvements and keep your processes moving forward.

How can I learn more about Lead Manager?

Our team is ready to walk you through the entire process — from intake to repair completion — and show how Lead Manager drives conversion, strengthens cooperation, and delivers seamless customer journeys. Get in touch for a personalised walkthrough and see the difference for yourself.

Related resources

How Hedin Automotive is able to maximise repair lead conversion
Hedin Customer Spotlight (Website 2025)

How Hedin Automotive is able to maximise repair lead conversion

Jan 22, 2025
Hedin Automotive Belgium Goes Live with Openclaims Platform
Adobe Express - file (3)

Hedin Automotive Belgium Goes Live with Openclaims Platform

Apr 16, 2025
Unlocking the growth potential of OEM repair services
repair_services

Unlocking the growth potential of OEM repair services

Dec 19, 2024

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